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Offertissima
DESIGN STRATEGY, BRANDING, ANIMATIONS

The company Offertissima deals with trade, import, wholesale and retail. The emphasis on retailers was to develop a concept that combines all of the sales assortments (which was quite a lot and all were different) into one entity.

 

Logo was created as a collection of assortments in the offer, arranged in a way that the most prominent in sales (kitchen, plastics, cleaning supplies, hygiene and household necessities) were placed in the first ring and a second range (textiles, school supplies, glass, chemistry, and toys) in the second ring. Colors were chosen by the colors of representative items of the individual category, for example, plastic-yellow. With parts of the rings, a new signalization within the sales points can be further developed. 

Worked in Bruketa & Zinic full service advertising agency as Midweight Graphic Designer in the team with Creative and Art directors. Responsible for the Design Strategy and creative output.

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