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Superdrug
WORKED IN CRM TEAM, EMAIL DESIGN, CODING AND TESTING THROUGH ECRM PROGRAMME

Superdrug is a part of A.S. Watson Group, the world's largest international health and beauty retailer with over 15,700 stores in 25 markets. With over 830 stores across the UK and Republic of Ireland – including 200 in-store pharmacies – they provide a huge range of beauty and health services.

 

I worked closely with the CRM team focusing on email design, coding and email testing using standard HTML techniques. I have worked across several weekly campaigns such as Beauty Newsletter, Skin Hair Newsletter, Essentials Newsletter, Sunday Edit, and I was responsible for Superdrug's biggest email campaign that was sent both to members and e-shoppers - Threat Thursdays.

 

The reach for this campaign was over 6 million customers. I have worked on different Solus emails such as for brand cooperation with MUGLER, e.l.f., Gillette Venus, AHC, etc.

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SD_WK11_12_03_21_AHC_Skincare_Solus (4).
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